Hello World Marketing (or, How I Find Good, Boring Software)

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Back in 2001 Joel Spolsky wrote his classic essay “Good Software Takes Ten Years. Get Used To it”. Nothing much has changed since then: software is still taking around a decade of development to get good, and the industry is still getting used to that fact. Unfortunately, the industry has investors who want to see hockey stick growth rates on software that’s a year old or less. The result is an antipattern I like to call “Hello World Marketing”. Once you start to notice it, you see it everywhere, and it’s a huge red flag when choosing software tools.

Some Presentation Slides

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Here are the slide decks to a couple of talks I’ve given recently.

Being Self-Employed in Australia (at JAIT)

Because this talk is based on my own experiences, it’s particularly relevant to service businesses in Australia. But if you’re interested in being your own boss, anywhere or anyhow, you could find it useful. As I said in the talk, there’s a lot of stuff that feels obvious to me now, but I ended up learning the hard way.

Introduction to Infrastructure as Code (at RORO Sydney)

Here’s a common story: Devs write an app, and do all the right things like using source control and writing automated test suites. Then it comes to deploy the code, and they have to figure out all these things like DNS and server infrastructure. They hack something together using web UIs, but six months later no one can remember the deployment process any more.

This presentation was a really quick introduction to the tools you can use to get more app dependencies into source control.

Unfortunately, Garbage Collection isn't Enough

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Here’s a little story of some mysterious server failures I had to debug a year ago. The servers would run okay for a while, then eventually start crashing. After that, trying to run practically anything on the machines failed with “No space left on device” errors, but the filesystem only reported a few gigabytes of files on the ~20GB disks.

If You Need Lifeboats, That Means Your Ship is Sinking

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It’s 1912 and Captain Edward Smith is boarding the RMS Titanic. He sees the lifeboats on deck and shakes his head with a heavy sigh before turning to the crew. “In my experience, I’ve never needed lifeboats. They’re not best practices — if you need lifeboats, that means your ship is sinking!” The crew members are enlightened and eagerly throw all lifeboats overboard. The Titanic begins its voyage to New York.

Why Defensive Coding Matters - A War Story

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Story time.